Editor's Pick | Juanita
Is she R&B? Is she Alternative? Is she Neo-Soul?
www.seejuanita.com
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The music industry is buzzing around "hot" new artist JUANITA. Although not really new to the scene, she's back on the block and shaking things up with her velvety voice and magnetic personality.
Labeled by industry insiders as "alternative" or "neo-soul," JUANITA does her own thing and isn't interested in the latest gimmick. Her wide exposure to all types of music, ranging from R&B, Soul, Funk, to Jazz, Gospel, Rock, Pop, Dance, Classical, and Reggae, has shaped her musical sound, which she refers to as Universal S-O-U-L.
"Universal S-O-U-L is not just a musical category; it is a consciousness, an awareness. This awareness is a reflection of who I was, who I am, and who I am becoming. It defies limitations." -JUANITA
Living in a world of "bling-bling" and "thugging," it is refreshing to see a resurgence of artists bringing back the soul to music. In a cookie-cutter industry, there are those who will defy categorization and will fight against the establishment to simply be themselves.
While the journey to authenticity hasn't always
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been an easy one,
JUANITA has been determined to stay true to herself. Whether she's doing covers or original music, her live performances keep her fans wanting more.
With comparisons to "soulster" N'dea Davenport (Brand New Heavies), JUANITA hopes to be as inspiring and says, "I think it's all about contributing to the cause. It's about empowering and uplifting others, so when asked my feelings on being compared to other artists, it's very humbling, because I aspire to be just as good. My musical peers, the 'soulsters' and the soul legends have paved the way for me and I'm very grateful to add-on."
Doing things her way, she embarked upon the road less traveled, but is committed to staying on her own path and says, "there have been some bumps, and shifts in direction, but it is those things that force us to grow. Nobody can keep you down, but you. Keep reaching."
You may not know who JUANITA is right now, but you will soon!
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